
01 Finance, operations and growth
Fig Wellness
Dr. Natalie Underberg · Faith-based, doctor-formulated fertility and prenatal supplements
- The challenge
- The founder was carrying Fig’s finances, inventory and creator work herself, and needed a team she could trust with them.
- What we did
- CFO-level finances and decisions
- Inventory, ordering and purchase orders
- Affiliate and influencer program
- Content and marketing support
- The outcome
- The affiliate program has scaled, Fig is in front of more eyes, and our financial support has put much more money in her pocket.
